At a Christian college, the question is often asked, “How can you glorify God in the different areas of your life?” Many doubt that it is possible to run a profitable business while maintaining Christian ethics and morals. Some even fear that they would be incapable of operating a business with a Christian worldview. Carl Mount, a Christian capitalist, addressed this very issue. On February 23rd, students filled the Wilden Lecture Hall eager to hear from Carl Mount, the president and CEO of Praise International, which includes Gloria Jean’s Coffee and It’s A Grind Coffee House. He explained that the company’s board is made up entirely of strong Christians. “It is important to surround yourself with leaders who share your vision,” he commented. Regardless of whether or not it is the biggest or most profitable in the industry, Praise International’s vision is to be a loved and respected coffee company worldwide. Far beyond anything else, its mission is to glorify God in all that it does. In the current economy, many companies are struggling. Carl Mount was genuine and honest, admitting that it was a difficult time for his company. However, he has established a 5-year plan to build Gloria Jean’s and It’s a Grind into thriving coffee houses. First, they will stabilize and energize the current operating locations, and then grow both within the United States and abroad. He identified four main areas to focus on as they seek to stabilize. They need to increase top-line revenue, decrease cost of goods, ensure that they are best utilizing labor, and renegotiate their leases. “As a finance major, I appreciate understanding how they are surviving,” remarked Alex Pavlisin, junior finance major. As the president and CEO of an international company, Mr. Mount understands that he is going to encounter and engage in business with people from many different religious beliefs. He does not let that hinder him from declaring his faith. “They respect that we stand for something besides stocks and profits.” Praise International values partnerships, integrity, trust, and commitment to excellence and innovation. Its Christian values are the foundation upon which everything else is built. It is through hard work and time spent on customer service and quality products that the company has the potential to change, grow, and multiply.
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